Debrief: EcoStyle Fashion Show

photo: Jaycob DesRosiers
Usually when you encounter an environmental awareness non-profit organization, you don’t think fashion other than chinos, polar fleece and Teva sandals. The EcoStyle fashion show on Sunday night, produced by Ziva Salon—Lindsay Garcia and Heidi Parfitt were the women behind the production—benefited the environmental non-profit Ecotrust. The show was held […]

Ecostyle
photo: Jaycob DesRosiers

Usually when you encounter an environmental awareness non-profit organization, you don’t think fashion other than chinos, polar fleece and Teva sandals. The EcoStyle fashion show on Sunday night, produced by Ziva Salon—Lindsay Garcia and Heidi Parfitt were the women behind the production—benefited the environmental non-profit Ecotrust. The show was held in a conference room of the Ecotrust building, and the crowd seemed to be primarily family and friends of models and designers. We saw looks ranging from casual, logo, cozy cotton knits (Someone Clothing) to black banana split jump suits (Le Rouge) to deconstructed meets animal print meets tiered tulle (Le Rouge). While each of four labels (Someone Clothing, Le Rouge, Diane Pingul and Sameunderneath) showed only 3-4 looks, the fashion show went on for over an hour. The intermissions included an earth-friendly lecture from Ecotrust representative Daniel Etra and a live haircut demonstration by Paulino Borja.

–Ashkan

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4 Comments

  1. Victoria E added this comment on 19 September 2007 | Permalink

    Sounds like a fun time, and more proof that being eco doesn’t mean you have to look like a hippie :)

  2. Lindsay Garcia added this comment on 19 September 2007 | Permalink

    The show turned out great, thank you for being a part of our first fashion show! Our intentions were to make Eco style look fashionably friendly and real. We had a great time and appreciate everyones support. We were able to raise $1,440 for ECOTRUST!

  3. apt 404 added this comment on 20 September 2007 | Permalink

    But what about the pieces that were presented? As much as I support the idea of an eco-fashion-forward push by portland designers (especially sameunderneath’s mens line), a green label alone does not make for good fashion. And rather than a haircut demonstration I think I would be much more interested in hearing how these designers are trying to marry their environmental concerns with their aesthetics. Do we really expect continued national and international attention solely based on our eco intentions? Without good design to support those ideals we’re simply relying on a gimmick.

  4. Heidi Parfitt added this comment on 28 September 2007 | Permalink

    I just wanted to thank everyone who came out and supported Ziva and our efforts to raise money for ECOTRUST. We feel the show was a great success and can’t wait to do it again next year. Our goal was to introduce a different crowd to EcoTrust and hopefully inspire those to be more eco-friendly. Awareness is the first step in making changes, thank you EcoTrust.

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  1. […] jacob wrote an interesting post today onHere’s a quick excerptUsually when you encounter an environmental awareness non-profit organization, you don’t think fashion other than chinos, polar fleece and Teva sandals. The EcoStyle fashion show on Sunday night, produced by Ziva Salon—Lindsay Garcia … […]

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